Principal Activity - Objectives - Strategies - Measurement:

7.  Developing Tourism and Recreation

The promotion of tourism and recreation involves local authorities working with a number of key agencies, the community and private sector to deliver and maintain facilities, promotion of those facilities and service development.

Objectives:

• Promote Sligo as a tourism destination
• Facilitate development of tourism and recreation amenities in Sligo
• Encourage private and community investment in the tourism and recreation product in Sligo
• Draw on local cultural distinctiveness in the development of a place, image and tourism product

Strategies:

• Work with tourism bodies to promote development of Sligo as a tourist destination Support community led initiatives to develop recreational and tourism facilities
• Assist and encourage private sector in advancing developments to meet tourism infrastructural requirements and leisure facilities
• Promote the identity of Sligo and its visitor attractions through participation in county, national and international tourism initiatives
• Forge closer partnerships between public, private and voluntary sectors to provide, promote and support the development of Tourism and Recreation infrastructure
• Develop and implement a Play strategy in line with “Ready Steady Play”, National Play Policy

Measurement:

• Percentage increase in visitor numbers
• Number and quality of community tourism facilities
• Number of new facilities provided by the private sector
• Number of facilities supported by the local authority